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Page Speed

Page speed directly affects user engagement, conversion rates, and search rankings, making performance optimization one of the highest-impact investme...

Page speed directly affects user engagement, conversion rates, and search rankings, making performance optimization one of the highest-impact investments you can make in your website with benefits that compound across every visitor. Our comprehensive speed optimization resources cover every factor that influences load times, from server response and network delivery to frontend rendering and resource optimization that together determine how fast pages feel to users. You will learn to measure performance accurately using appropriate tools and metrics, understanding what different measurements reveal about user experience across various devices and connections, and the difference between lab testing and real user data. We explore image optimization in depth, covering format selection between JPEG, PNG, WebP, and AVIF, compression techniques that reduce file sizes dramatically, responsive images that serve appropriate sizes, and lazy loading strategies that often provide the largest performance gains with relatively straightforward implementation. Our guides address code optimization including JavaScript and CSS delivery strategies, render-blocking resource management, code splitting, and techniques for reducing the total amount of code users must download before pages become interactive. You will learn caching strategies at multiple levels, from browser caching headers and CDN configuration to application-level caching that reduces server processing time for dynamic content. We cover server and infrastructure optimization including hosting selection based on your traffic patterns, server configuration tuning, and database optimization for dynamic sites. Our resources address performance optimization across different platforms and technology stacks, providing specific guidance for WordPress, React, Next.js, and other common frameworks. You will learn to prioritize speed improvements based on actual impact, using data to focus effort where it will make the biggest difference to real users. These guides give you systematic approaches to achieving genuinely fast page loads.

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